EasyInsights – Medium

How to use client side and server side tracking together

In the ever-evolving digital landscape, tracking user behavior accurately has never been more challenging or more important. With rising…

12h ago

How to use client side and server side tracking together

12h ago

Klaviyo for Shopify — How to Integrate

You’ve set up your Shopify store, your products are live, and visitors are landing on your site — but conversions are low, emails aren’t…

13h ago

Klaviyo for Shopify — How to Integrate

13h ago

What is Audience Segmentation? How to do

In today’s hyper-connected world, consumer attention is scattered, and one-size-fits-all campaigns rarely deliver results. That’s where…

13h ago

What is Audience Segmentation? How to do

13h ago

How to use client side and server side tracking together

In the ever-evolving digital landscape, tracking user behavior accurately has never been more challenging or more important. With rising…

Jun 5

How to use client side and server side tracking together

Jun 5

How to Use First-Party Data in Digital Marketing

In today’s privacy-first world, where cookies are fading and data regulations are tightening, first-party data has emerged as the most…

Jun 5

How to Use First-Party Data in Digital Marketing

Jun 5

What is Klaviyo? A Beginner’s Guide to Email Marketing

Have you ever opened your inbox and seen an email that felt like it was written just for you, mentioning a product you were eyeing last…

Jun 5

What is Klaviyo? A Beginner’s Guide to Email Marketing

Jun 5

What is First-Party Data and How is it Beneficial for Digital Marketing

In today’s digital marketing world, the rules of data tracking and user targeting are rapidly changing. With the phase-out of third-party…

May 23

What is First-Party Data and How is it Beneficial for Digital Marketing

May 23

Understanding GCLID, WBRAID, and GBRAID: How Google Is Adapting to iOS Privacy Changes

With Apple’s introduction of App Tracking Transparency (ATT) and the increasing focus on user privacy in recent years, digital advertising…

May 20

Understanding GCLID, WBRAID, and GBRAID: How Google Is Adapting to iOS Privacy Changes

May 20

Conversion Rate Optimisation (CRO) Strategies 2025

Remember when you clicked on an ad, landed on a product page, felt slightly confused, and then… clicked away? You probably don’t recall the…

May 14

Conversion Rate Optimisation (CRO) Strategies 2025

May 14

Google DV360 Campaigns: Key Metrics to Track

Imagine you’ve just opened a new cafe and start promoting it with DV360(Display & Video 360), Google’s programmatic advertising platform…

May 6

Google DV360 Campaigns: Key Metrics to Track

May 6

EasyInsights

EasyInsights

Unlock Your First Party Data To Supercharge your Marketing. Real-Time & Accurate data. Say Goodbye to data Engineering, ETL, Manual Efforts, & Expensive CDPs.

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